TransparentChoice helps you make key decisions more effectively as a team. Whether you're an engineer choosing between competing project solutions, a procurement lead picking a vendor, a PM deciding on site location, or Public Servant shaping policy, our structured, transparent approach helps you build alignment and confidence to produce a defensible, rational decision that you wont regret later.

The Problem
When it’s time to make a critical decision, teams often struggle. Discussions go in circles leading to delays that drive up delivery risk. Strong personalities clash, or the loudest voice has an unconscious bias that nobody feels empowered to challenge. Or perhaps this is a lesson learned from last time: that a fudged compromise in planning diluted benefits or caused overspend.
The Solution
TransparentChoice brings clarity and confidence to pick-one decisions. We have built a solution based on AHP (Analytic Hierarchy Process). It's not rocket science, but that said, it was pioneered by NASA. For our clients it means a simple structured tool that enables people to collaborate. The result? Defensible decisions, made without the drama.
Where This Approach Delivers Value
Our approach supports a wide range of complex decisions — wherever you need to evaluate multiple options and make the right call with confidence.
Vendor or Partner Selection
Compare suppliers using consistent criteria — and make defensible choices, fast.
Solution Design
Your project has approved seed funding: now you have to come up with ways to deliver the results, and need to find the best option to take forward.
Location or Site Selection
Choose the best location by balancing cost, access, risk, and other factors — transparently.
Public Policy Decisions
When stakeholder alignment really matters, use structured collaboration to find the right trade offs. Ask the same questions to polarised groups to hone in on what really drives them apart, or scale up the survey to get some statistical significance in your feedback.
Operational Blueprint
If you manage a development team you’ll be making key ‘pick one’ decisions week in week out. Use AHP to make systematic selection part of your process.
Outcomes You Can Expect
The AHP method delivers clarity, defensibility, and better alignment — especially when decisions are tough, political, or high-stakes.
Reduce Scoping Risk
Analytic Hierarchy Process (AHP) breaks complex decisions into smaller, solvable steps — reducing the risk of irreversible mistakes at the scoping stage.
Improve Decision Quality
Is your decision too important to undermine with bias, anchoring and the ‘loudest voice’ effect? Use collaborative surveys to collect and review data like a pro.
Defensible Choices
Do you worry that any choice is going to end up with you getting blamed? Use TransparentChoice to document your logic as objective and systematic.
Alignment to strategy
Use the project’s objectives to decide what matters most when making a trade off on different benefits from competing alternatives.
Scalable Operating Model
Get your teams to make better decisions by integrating AHP (Analytic Hierarchy Process) into their ways of working, with templates and operating processes built into the software for repeatable best practice.
Decisions You Can Act On
Skip the paralysis. Use your results to make and communicate your decision with confidence.
What Our Customers Say
“We no longer just listen to the loudest person in the room.”
— Aerospace Systems Engineer
How It Works with TransparentChoice
1. Define the Decision
Clarify what you're deciding, who should be involved, and what options you're choosing between.
2. Agree on Criteria
Use the AHP (Analytic Hierarchy Process) to identify and structure the factors that matter most in your decision.
3. Weight the Criteria
Use pairwise comparisons to assign relative importance — all backed by decision science.
4. Score the Options
Score each option against the criteria to get a clear, ranked list — and total transparency.
Works with Your Tools
TransparentChoice connects with the platforms you already rely on.
Easily import option details and push decision outcomes straight into reporting dashboards like Power BI.

These are just a few examples. Our connector module makes it easy to build custom integrations with your tools
including internal platforms and proprietary APIs — with minimal IT effort.
Scalable Pricing
Our pricing flexes with your use case, support level, and infrastructure preference (cloud or on-prem). Whether you’re applying the approach to a single high-stakes decision or rolling it out across teams, we’ll tailor a package that fits.
🔐 Enterprise-Ready & Secure by Design
TransparentChoice is built for organizations that demand trust, transparency, and resilience.
✅ Hosted on Microsoft Azure
Global reliability, scalability, and built-in compliance — trusted by enterprise IT teams.
✅ End-to-End Encryption
All data is encrypted in transit using TLS 1.2+ and encrypted at rest using AES-256 — aligning with enterprise-grade security standards.
✅ GDPR & UK DPA Compliant
We follow clear, privacy-first data handling practices that meet European and UK regulations.
✅ Flexible Data Residency
Customer data is hosted by default in Microsoft Azure's West US region. Residency can be tailored to meet regional compliance or data sovereignty requirements on request.
✅ On-Premises Deployment Available
For customers with strict data control or regulatory needs, TransparentChoice can be deployed on-premises or in a private cloud environment. Contact us to discuss tailored deployment models.
Not Sure Where to Start?
Choose the path that fits where you are today — whether you're ready to act or just exploring.
I want to see the product
You’re ready to structure tough decisions and get teams aligned. Let’s walk you through how it works.
Book a DemoI need help shaping our approach
Decision-making feels political, unclear, or stuck? Join our free workshop to build confidence and structure.
Join the WorkshopStill not sure what fits your team? Let’s walk you through the options live.