Who Owns the Benefits? (Hint: It’s Not Just the PMO)
Last month, I was running a set of NHS workshops on benefits ownership and realization — helping PMO and transformation leaders connect their strategic plans to measurable impact. And one question came up again and again:
“Who actually owns the benefits?”
Tackling benefits doesn’t have to be complicated, but it does take discipline and persistence... a bit like The Terminator (the good one in T2, obviously). You must keep going until the benefit is achieved (and the benefit is safe) and that means someone must make like Arnie and be accountable.
Someone must be the benefits owner!
Why Benefits Realization Matters
Projects are how strategy turns into action.
If your projects don’t deliver benefits, the strategy doesn’t land and that means wasted effort, missed business targets, and declining confidence in the PMO. Delivering business benefit, not just delivering projects, is what really matters. Benefits guru Steve Jenner says that benefits are ALL that matters!
Delivering benefits is the heartbeat of effective strategy execution.
Building a Benefits Pathway
In our NHS sessions, we worked through a simple exercise to map the route from activity to benefit.
Example: Suppose your goal is to reduce patient waiting time in A&E (what our American friends call the ER).
- To achieve that benefit, you need faster referral processing.
- To do that, you want to automate triage and to direct patients to appropriate resources quickly (nurses, nurse practitioners, junior doctors, specialists).
- And to do that, we need this new digital triage system.
Notice how the benefit (better patient outcomes) drives the change. We don’t “want a new digital system”. We want reduced waiting time, and we understand how the new system will enable that.
Each milestone along this path becomes a checkpoint to test whether the benefit is still achievable... and still owned.
To see the complete step-by-step framework, explore our Benefits Management: Ultimate Guide.
Ownership: The Missing Ingredient
The PMO facilitates, tracks, and reports, but the business owns the benefit.
Every benefit should have a named owner, clear measurement, and a follow-through mechanism into BAU. Without that, accountability evaporates and benefits fade.
We often encourage teams to document ownership explicitly in their business cases, along with:
- expected benefit and timeframe
- probability of achievement
- risk factors and dis-benefits
- measurement plan
Ownership with teeth works. If a department commits to savings, those targets should appear in next year’s plan.
And if they don’t commit, in advance, to those performance improvements? Don’t start the project. If the benefits owner doesn’t feel confident in hitting the goals, then there’s a good chance you’ll never see the benefits ... ever!
Start With Prioritization
You can’t realise benefits if you start with the wrong projects.
Every organisation has more ideas than capacity, so project prioritization becomes your first filter for benefits alignment.
TransparentChoice software helps PMOs make that process clear, collaborative, and defensible, building the benefits mindset right at the front door. During the selection process, the business owner gets to champion the benefits of the project... but then has to sign up to own those benefits as well.
This focuses the mind (and the portfolio) on the projects that matter (bigger benefits) and that are actually achievable.
For a deeper look at benefit scoring and prioritization techniques, check out the Prioritization section of our Project Prioritization: Ultimate Guide
Closing the Loop
Benefits management isn’t a post-project audit. It’s an organisational habit. Aligning, delivering, and sustaining outcomes that matter can transform the performance of your whole organization.
When ownership, prioritization, project execution and measurement all connect, your PMO moves from tracking work to driving value.
Ready to start that shift?
Explore the Benefits Management: Ultimate Guide complete with templates and examples to get you there.