Prioritizing Prioritization

Speakers

Harry is an executive coach, consultant, and product leader who helps organizations and teams turn vision into results. He is the author of Managing Priorities and co-host of the Traction Heroes podcast. With experience spanning Apple, Adobe, Google, PayPal, and over a dozen global brands, Harry brings pragmatic solutions to complex challenges.

Wes helps leaders and teams cut through complexity to achieve clarity, focus, and lasting success. He has served as Head of Product for multiple startups and was an early product manager at Rackspace Cloud. With experience across 50+ brands, Wes is known for turning complex ideas into actionable strategies that deliver results.

Stuart helps PMO and portfolio leaders build strategy-aligned portfolios and prove ROI. A guest lecturer on project prioritization at the University of Oxford, he speaks widely on killing pet projects, focusing investment on value, and using decision science (AHP) to make clear, defensible choices.
About this webinar
Prioritization is one of the toughest challenges leaders face. With limited resources, competing demands, and shifting pressures, how do you make sure the right work gets done?
In this session, Harry Max and Wes Bright share practical lessons on turning prioritization into a repeatable, value-driving capability. Rather than treating it as a single meeting, they show how to build an intentional process that aligns every level of the organization to strategy.
What you’ll learn
- Why alignment to strategy is the #1 driver of organizational performance
- How to connect priorities from corporate goals down to teams and individuals
- Common pitfalls of ad-hoc prioritization (and why RICE often isn’t enough)
- The role of frameworks like AHP in making trade-offs visible and fair
- How to decide not just what to do—but what not to do
Through stories from product, strategy, and startup environments, Harry and Wes highlight how intentional prioritization brings clarity, fairness, and focus. You’ll walk away with fresh ideas to cut through the noise, eliminate wasted effort, and drive meaningful results in your organization.